"Published the 2nd and 4th Thursday of every month"


Darrell Dean

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Today's Thoughts...


"We are what we repeatedly do. Excellence, then, is not an act, but a habit."
- Aristotle


"A man of character in peace is a man of courage in war. Character is a habit. The daily choice of right and wrong. It is a moral quality which grows to maturity in peace and is not suddenly developed in war."
- General Sir James Glover


"The world can only be grasped by action, not by comtemplation...the hand is the cutting edge of the mind."

- Jacob Bronowski


"Opportunity is missed by most people because it is dressed in overalls and looks like work."
-Thomas Edison


  "Destiny is not a matter of chance, it is a matter of choice; it is not a thing to be waited for, it is a thing to be achieved."
- William Jennings Bryan


"And we should consider every day lost on which we have not danced at least once. And we should call every truth false which was not accompanied by at least one laugh. "
- Friedrich Nietzsche








"eBuilder Solutions" ... 
Bury The Bull - Tell The Truth
- Make Money!

"eBuilder Solutions"
Bulletins Ezine

June 28, 2007 Issue


Power Profit Points #3

First, to those of us located in Canada – Happy Canada Day!  For those folks residing in the US, Happy July 4th!

Last year I published a couple of Bulletins with lots of “Power Profit Points.”  I thought it would be fun to look at a few more you can use everyday in your businesses – both online and offline.  Most of the following points can be found in Graham Hamer’s ProfitArena EncyclopediaGo here for a free copy if you do not already possess one.

Enjoy!


 Hypnotic Writing Phrases

Joe Vitale is famous for his hypnotic writing techniques.  Try these phrases out on your web sites or emails and I’m sure your success will improve!  (These phrases are taken from ProfitArena, Module #3.)

  •  You don't realize it, but in the next few minutes you're going to learn...
  •  Stop!  If you’re like me…
  •  Here’s a fact for you…
  •  Hey!
  •  Are you beginning to see [how you can use this material?]
  •  Think about making use of…
  •  By the time you finish reading…
  •  Let me confess…
  •  I was angry.
  •  The further you read into this…

 Create A Sales Funnel On Your Site

Always keep a well defined goal in your mind while you are designing your web site.  If your goal is to achieve sales online, then make sure that all of your free stuff leads people closer to making a buying decision. Then make it easy for them to fulfill that need.


 Look For A Hungry Crowd

The hungrier your potential market is for your product the better your success rate will be.  Don't waste your time trying to change people's buying habits.  Create or find a product that people are already desperate for.  In other words, don’t create a market – find an existing one first, then promote a product or service to satisfy that market.


 Don't Leap Into New Technologies

Flash sites and Real Video are awesome technologies, but don't get carried away and let your whole marketing plan rely on them.  Offer other means of obtaining the same information from your site for those who don't want to wait for the site to download.


 No Marketing Technique Is Really New

We talk about new technologies, but no marketing technique is really new.  For sure, someone in some other industry has already used it.  So, keep your eyes open wherever you are shopping for techniques you can "borrow" for your own business. The best spies make the best marketers. Watch what your competitors are doing and learn from their mistakes (and their successes).


 Human Nature Stays The Same

The same basic marketing principles that were relied upon 100 years ago still work today.  For example, customers are, quite rightly, more interested in themselves than in your business. People still want the same basic benefits. Give them what they want, and you will succeed.


 Accept Feedback From Your Site

If you have a web site with more than one or two pages, you should always have a feedback form or a contact page so people can send you their questions or their opinions.

Not all of the opinions will be good, but you will begin to see what reasons people have for not buying from you, or for not making repeat purchases. Then, you can make changes if the same problems keep cropping up.


 Traffic - Traffic - Traffic

Asked to choose between traffic and content, traffic wins every time. You can sell off a lousy site with high traffic volume, but you can't sell off a great site with no traffic.

Use the TrafficJam Formula to help you drive traffic to your site


 Build Residual Income

Instant sales give instant cash, but your long-term prosperity on the Internet can only be totally assured by building residual income.

With any job or any business, you have to keep working to earn money. But, if you sell a product through recurring billing, or if you sell products as an affiliate and earn residual income, you can reach a level of success that will enable you to stop working!

The fact is that building a residual sales income will provide greater stability and revenue than making continuous sales. Try to build a residual income stream into your business.


Be the best (and thanks for being a subscriber)!

Darrell Dean

P.S.  -- Do you like the format and content of these Bulletins?  Let me know what you think.  Send me an email .



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