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Darrell Dean

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Today's Thoughts...


"We are what we repeatedly do. Excellence, then, is not an act, but a habit."
- Aristotle


"A man of character in peace is a man of courage in war. Character is a habit. The daily choice of right and wrong. It is a moral quality which grows to maturity in peace and is not suddenly developed in war."
- General Sir James Glover


"The world can only be grasped by action, not by comtemplation...the hand is the cutting edge of the mind."

- Jacob Bronowski


"Opportunity is missed by most people because it is dressed in overalls and looks like work."
-Thomas Edison


  "Destiny is not a matter of chance, it is a matter of choice; it is not a thing to be waited for, it is a thing to be achieved."
- William Jennings Bryan


"And we should consider every day lost on which we have not danced at least once. And we should call every truth false which was not accompanied by at least one laugh. "
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"eBuilder Solutions" ... 
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"eBuilder Solutions"
Bulletins Ezine

August 23, 2007 Issue


In One's Most Desperate Hour - The Red Marbles

You know, it never ceases to amaze me that in one’s most desperate hour the attainment of victory and success becomes so close at hand.

It’s almost cruel.

Being down and out seems to be a common theme these days.  And I confess I’m not immune to its effects.

Lack of money (underfunding), unrealistic expectations and poor budgetary controls can hamper even the most hardy business model.  You can possess the best, frantically wanted product or service imaginable, but if you can’t support it financially, then you’re finished. 

But there’s more to this story.  Read on…

 Scott Boulch recently talked about the carnage happening in the affiliate marketing industry.  He refers to the scams associated with product launches intended to do one thing and one thing only – to get you to part with your hard earned money on some product hyped to be the one sure thing to make you money (which, by the way, does not).  He goes further to explain the Joint Venture madness that quickly follows to draw in even more suckers.

You may remember my recent Bulletin featuring Jim Straw and his analysis on the cycle any industry goes through from time to time.  He supports the notion that the honest, true entrepreneurs who provide original content will always survive, while the shucksters eventually fade away into oblivion.

It’s true.

I’ve seen it.

But what most do not see – myself included – is the underlying purpose of success.  Mr. Straw, in his writings, alludes to it but it is not well understood.  Let me explain…

…here’s a story – not sure who wrote it – that was passed on to me by my Mother.  This may not appear to be a “business” story, but it really is – I’ll explain at the end:

******************************************

RED MARBLES

I was at the corner grocery store buying some early potatoes.   I noticed a small boy, delicate of bone and feature, ragged but clean, hungrily apprising a basket of freshly picked green peas.  I paid for my potatoes but was also drawn to the display of fresh green peas.   I am a pushover for creamed peas and new potatoes.   Pondering the peas, I couldn't help overhearing the conversation between Mr. Miller (the store owner) and the ragged boy next to me.

"Hello Barry, how are you today?"

"H'lo, Mr. Miller.  Fine, thank ya.   Jus' admirin' them peas.  They sure look good."

"They are good, Barry.   How's your Ma?"

"Fine. Gittin' stronger alla' time."

"Good.

"Would you like to take some home?" asked Mr. Miller.

"No, Sir. Got nuthin' to pay for 'em with."

"Well, what have you to trade me for some of those peas?"

"All I got's my prize marble here."

"Is that right?   Let me see it" said Miller.

"Here 'tis.   She's a dandy."

"I can see that.   Hmmmmm, only thing is this one is blue and I sort of go for red.  Do you have a red one like this at home?" the store owner asked.

"Not zackley but almost."

"Tell you what. Take this sack of peas home with you and next trip this way let me look at that red marble" .   Mr. Miller told the boy.

"Sure will.   Thanks Mr. Miller."

Mrs. Miller, who had been standing nearby, came over to help me.   With a smile she said, "There are two other boys like him in our community, all three are in very poor circumstances.   Jim just loves to bargain with them for peas, apples, tomatoes, or whatever.   When they come back with their red marbles, and they always do, he decides he doesn't like red after all and he sends them home with a bag of produce for a green marble or an orange one, when they come on their next trip to the store."

I left the store smiling to myself, impressed with this man.   A short time later I moved to Colorado, but I never forgot the story of this man, the boys, and their bartering for marbles.

Several years went by, each more rapid than the previous one.  Just recently I had occasion to visit some old friends in that Idaho community and while I was there learned that Mr. Miller had died.   They were having his visitation that evening and knowing my friends wanted to go, I agreed to accompany them.   Upon arrival at the mortuary we fell into line to meet the relatives of the deceased and to offer whatever words of comfort we could

Ahead of us in line were three young men.   One was in an army uniform and the other two wore nice haircuts, dark suits and white shirts...all very professional looking.  They approached Mrs. Miller, standing composed and smiling by her husband's casket.  Each of the young men hugged her, kissed her on the cheek, spoke briefly with her and moved on to the casket.

Her misty light blue eyes followed them as, one by one, each young man stopped briefly and placed his own warm hand over the cold pale hand in the casket.  Each left the mortuary awkwardly, wiping his eyes.

Our turn came to meet Mrs. Miller.  I told her who I was and reminded her of the story from those many years ago and what she had told me about her husband's bartering for marbles.  With her eyes glistening, she took my hand and led me to the casket.

"Those three young men who just left were the boys I told you about.  They just told me how they appreciated the things Jim "traded" them.   Now, at last, when Jim could not change his mind about color or size....they came to pay their debt."

"We've never had a great deal of the wealth of this world,"  she confided, "but right now, Jim would consider himself the richest man in Idaho ."

With loving gentleness she lifted the lifeless fingers of her deceased husband.   Resting underneath were three exquisitely shined red marbles.


The Moral :   We will not be remembered by our words, but by our kind deeds.  Life is not measured by the breaths we take, but by the moments that take our breath.

Today I wish you a day of ordinary miracles ~
A fresh pot of coffee you didn't make yourself.
An unexpected phone call from an old friend.
Green stoplights on your way to work.
The fastest line at the grocery store.
A good sing-along song on the radio.
Your keys found right where you left them.

***************************************

This story reminds us of the whys – why go into business, why pursue that dream, why make all that money...

I suppose if you don’t care about your customers then you may be tempted to launch products aimed to earn you a lot of dollars without any regard to the quality of the products.  Or maybe you justify your actions on your ability to allow your affiliates to earn money for themselves.  But you know what:

Isn’t helping people a lot more satisfying than simply addressing our own needs?

I think so.

Internet marketing – and affiliate marketing in particular – is in a down cycle right now.  It is steered by those who want to earn a quick buck and don’t care who gets hurt in the process.

Don’t fall for this trap.  Do what Jim Straw says and promote, produce and support only products and services which will stand the test of time and that are unique and fresh in their content and actually help people.

Mr. Miller understood this concept.  The amount of money in his pocket was no matter – it’s not what counted.

Let’s find meaning – real meaning – in all we do each and every day and be thankful for the opportunity to be like Mr. Miller.

Be the best!

Darrell



P.S.  -- Do you like the format and content of these Bulletins?  Let me know what you think.  Send me an email .


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